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DSM-Firmenich Rebrands Personal Care Business

Addresses the rising demand for experiences that merge health, wellbeing and beauty.

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By: Lianna Albrizio

Associate Editor

DSM-Firmenich is rebranding its personal care business as “Beauty & Care: A House of Science Beyond Wellbeing.” Built upon the pillars of wellbeing, holistic beauty, science, sustainability and emotional connection, Beauty & Care will not only address the rising demand for experiences that merge health, wellbeing and beauty, but underlines the company’s capacity to help the industry develop scientifically-proven solutions that positively impact people’s lives while r...

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